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How’s your Anglophone reception?
Hollywood raises the bar on ethnic authenticity
Culture is a minefield. Tread carefully.
Five words that should be imported into English
The blogosphere across different hemispheres
What’s the meaning of green in Greenland?
Lost in Translation: Strange signs from abroad
When your translator is truly checked out…
Beware of Slippy: For Shanghai, Chinglish is no laughing matter
Lost in Translation: Verizon Wireless
How well do you know your target market?
Is Twitter ready to go global?
In India, Microsoft and Google go local in a big way
It’s Miller Time in North Korea
Global road warriors: learn to fit it all in one bag
In China: All atwitter about microblogging
Does Crowdsourcing have a Place in the Translation Industry?
The Era of Open Standards is here
Translation Tools Without Borders
Content Convergence: Come Together Write Now
Beijing’s Olympic Task: Serving Up Gold-Medal English
Objets ‘d Internet
By Prisma News
Category:
- Western brands with distinctly Eastern flavors Crystal and Bryan are living in Singapore and recently discovered that when it comes to snack food, Singaporean tastes lean toward seafood. Exhibit A: the iconic Pringles chips, which come in flavors like Seaweed, Soft-shell crab and Grilled Shrimp. Bonus: Wikepedia entry on the many international flavors of Lay’s chips.
- True globalization What is globalization? It’s the Colombian office of an Indian consulting firm being staffed with Uruguayans who report to a boss in Argentina. So says this Slate article about this instance of so-called “south-south” trade, or trade between developing countries.
- Cool Japan” no longer cuts it Roland Kelts, author of “Japanamerica: How Japanese Pop Culture Has Invaded the U.S.” wonders if Japan’s cool factor, typified by anime, manga, bleeding-edge mobile phones and the like, isn’t on the wane.
- Guest-Teaching Chinese, and Learning America As part of a Chinese-government sponsored exchange program, Zheng Yue came to Oklahoma to teach Chinese. What she discovered about the culture and habits of American high school students was a shocker.
- The Netherlands, on a first-name basis If you think the Netherlands is a monolithic cultural entity, think again. A study of some 4.2 million children born between 1983 and 2007 found distinct patterns in how parents name their children – patterns that reflect underlying ethnic, religious and cultural differences.
