Consumer & Retail

The Front end: Your Brand

When you create a brand, you are creating a relationship between your product and your customer. To do this on a global basis, you must appeal to your customers on their own terms, in their own language. Prisma"s consumer and retail services take a global approach from concept through execution.

As your multilingual communication partner, we can work with your existing creative suppliers, or develop multilingual solutions from scratch. In each case, your message is delivered to your audience in the right language using the right medium.

In addition, Prisma’s other core competencies and partnerships allow us to build upon our expertise to help you with unique solutions in:

• Creative, multilingual copywriting
• Global brand development
• Global design of packaging, brochures, labeling
• Retail signage and Point-of-sale translations

The result? Your brand will “ring true” to your customers in any language, market or medium.

The Back end: Your Infrastructure

Behind the scenes, a number of elements must come together to support global customers.

From global training to multilingual software, from global HR policies to local consumer research, Prisma ensures that your company is internally aligned to support your global customers’ brand experience.

Services include:

• Global and localized training programs
• Point-of-sale software localization
• Global consumer research
• Translation of HR materials

Contact us at:
Email:
Phone: +1-612-338-1500